Editor’s note: Kim Seeling Smith is the founder and CEO of Ignite Global, a human resource management consultancy based in Australia.
Did you know that only a fraction of your staff bring their “A” game to work every day? According to companies like Aon Hewitt and the Gallup Organization, this number is about one in five. The rest? At best they are bringing their B or C game to work – at worst, their main goal is to keep from getting fired.
This is the employee engagement crisis we now find ourselves in.
Countless companies dedicate a sizeable chunk of their annual budgets to solving their employee engagement issues, when in reality most engagement issues (as well as performance and behavioral problems) can be solved through conversation. Five conversations to be precise.
But most managers don’t talk to their staff frequently enough, don’t know how to talk to them or don’t know what to talk about! Managers are unaware of how to plug into their employees’ minds and figure out what they really want and what they need to be fully engaged – and productive.
There are no psychic forces at work: getting into the minds of your employees to glean the information needed to increase not only engagement but productivity in your workforce can be as simple as conducting the following five FOCUSed conversations.
Conversation 1: Feedback
There are two types of feedback that fall under this conversation. First, give praise where praise is due. Studies have shown that a vast majority of employees do not feel appreciated enough for the job they do. Praise, it seems, is a scarce commodity in the workplace. So if your staff is doing a good job, be sure to let them know.
Conversely, one of the key factors in employee engagement is the ability to have your say. Be receptive to your staffs’ feedback. Who knows, they may just come up with a brilliant idea that makes a huge difference for the team or company.
Conversation 2: Objectives
Most performance issues stem from a disconnect between what the manager perceives as meeting objectives and what the staff member perceives as meeting them. To drastically reduce performance issues, managers must both clearly define and articulate expectations. Yet few do.
Your employees need to know what they must do to be successful in their jobs and how that success will be measured. And you need to have a clearly defined yardstick by which to objectively measure performance. Aligning their expectations with yours will result in less frustration and anxiety – on both your parts.
Conversation 3: Career development
Many studies list career development within the top three factors that employees gauge to determine whether to stay with their current employer or look for another job. Yet, many managers avoid this topic like the plague for one of three reasons:
- they don’t understand how to manage their own careers;
- they are afraid that if they help their staff manage their career better they will surpass them on the corporate ladder; or
- they are afraid to talk about career development because they don’t feel they can meet the employee’s expectations. This is especially true in smaller companies or niche functions where there is not a lot of vertical career opportunity available.
Helping staff manage their careers makes good business sense. Ensuring that they understand what opportunities exist within your company (something they may not recognize without your help) will inhibit them from looking outside of it.
Find out what your employees’ priorities are and have open, honest conversations around how your company can help them achieve them – even with any constraints you may have. Suggest and recommend internal opportunities to learn, grow and develop and they will at least delay – if not avoid – looking for external ones.
Conversation 4: Underlying motivators
The underlying motivators conversation helps to uncover those intrinsic factors – currencies of choice – that science has shown to be much more highly motivating than extrinsic ones such as pay and benefits. By tapping into each individual’s currencies of choice you will help uncover what they need to go the extra mile. Conversely, once they do, they need to be recognized appropriately for it. The old adage, “Praise in public, correct in private” is only half true. Many people don’t respond well to public recognition.
Identify the drivers of each individual staff member to unlock productivity and unleash potential. Then recognize them appropriately when they do go that extra mile.
Conversation 5: Strengths
According to The Gallup Organization, teams whose members play to their strengths most of the time are:
- 50 percent more likely to have low employee turnover
- 38 percent more likely to be highly productive
- 44 percent more likely to earn high customer satisfaction scores
Strengths can be defined as the innate abilities or behavioral patterns that are neurologically hardwired into our brains between the ages of three and 15. The context of the behavior will change over time, but the patterns remain the same. So those children who share their toys in the sand box at the age of five may very well become 15-year-olds who volunteer at the local charity. And 20 years later they may become the 35-year-olds who are the most collaborative in the workplace.
Strength identification also requires a very minor time commitment: as little as two hours per week can make a world of difference.
If you can help your staff determine behaviors that come naturally to them you will find that their stress is decreased, they become more engaged and are of course more productive.
There is no reason to spend mass amounts of time and money on engagement programs when all it takes is tapping into the minds of your personnel. By first hiring the right staff and then employing the five FOCUSed conversations, managers will significantly increase overall employee engagement.
Communicate with your staff frequently, effectively and about the things that really matter to them.