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Category Archives: The Business of Research
At Quirk’s, we’ve heard enough from our readers to know that, despite all the exciting changes happening in the industry (e.g., mobile research, storytelling, neuromarketing, big data, etc.), it isn’t always sunshine and roses. It’s a lot of hard work … Continue reading
Editor’s note: Margaret Page is founder and CEO of Etiquette Page Enterprises, a Western Canadian training organization, and author of The Power of Polite, Blueprint for Success and Cognito Cards – Wisdom for Dining & Social Etiquette. At one time, … Continue reading
Editor’s note: Karla Ahern and Naomi Keller are market research executive recruiters at Evanston, Ill.-based Burtch Works Executive Recruiting. This post originally appeared as an article in the April 2014 issue of Marketing News under the title “State of the … Continue reading
Editor’s note: Barry Banther is the founder and CEO of Banther Consulting, Tarpon Springs, Fla., and author of A Leader’s Gift: How to Earn the Right to be Followed. There are five simple words that can spell doom for a … Continue reading
If we’re honest, most of us love a good snow day. Especially for folks who grew up in cold climates but who now live in cities with milder weather, dire forecasts and gathering cloud cover take us back to those … Continue reading
Does your boss lack empathy or have a “grandiose sense of self-importance”? If so they may be a narcissist and new research reported in Personnel Psychology explores the risks, and benefits, of having one as your manager. From an employers’ … Continue reading
Editor’s note: Tomás Garza is a conflict resolution and personal development expert. For more information visit www.garzainitiative.com. To successfully navigate workplace conflict, managers must be able to confront team members in a positive, productive manner. Whatever the situation, whether two … Continue reading
Editor’s note: This content from Fringe Factory originally appeared in a December 12, 2013, post on www.baqmar.eu (The Belgian Association for Quantitative and Qualitative Marketing Research), titled “Fringe report: Is market research really a career?” The full report is available … Continue reading
October is a busy month for marketing research conference-going: CASRO just finished its annual meeting and next week brings the Corporate Researchers Conference (CRC) and the annual QRCA gathering. The week after that comes TMRE. As you’re mingling with other … Continue reading
Editor’s note: As a thank-you to the researchers who completed our 2013 marketing research salary survey, we sent a copy of the final report to all respondents. Among the many kind notes we received back was the following, sent by … Continue reading