Category Archives: The Business of Research

What to do when your trusted employees defect to the competition

Editor’s note: James Pooley is an attorney and the author of Secrets: Managing Information Assets in the Age of Cyberespionage, San Francisco Bay Area, Calif. In today’s competitive global market, managers know that employees (including really valuable ones) are likely … Continue reading

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10 tips for newbie networkers looking to make hot connections this summer

Editor’s note: Alaina G. Levine is the author of Networking for Nerds and president of career consulting firm Quantum Success Solutions, Tucson, Ariz. School may be out for the kids but for adults, summer is one of the best times … Continue reading

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Attracting new talent to MR

As part of a Quirk’s-hosted and Deltek-sponsored Webinar in May, 2015, Joe Rydholm, Quirk’s editor, moderated a conversation with execs from three research firms that explored some of the issues they’re facing running their companies. Panelists were Jim Bryson, CEO … Continue reading

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10 connecting conversations to help your company succeed

Editor’s note: Dan Prosser is the author of Thirteeners and CEO of The Prosser Group and BreakthroughSchool.com. Here’s an inconvenient business truth for you to consider: It doesn’t matter how valuable, cutting-edge or unique an organization’s product or service is … Continue reading

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Strategies for engaging Millennials in the workplace

Editor’s note: Aimee Lucas is a vice president and customer experience transformist at Temkin Group, a Boston-area customer experience research and advisory firm. Engaged employees are valuable assets, yet organizations are having difficulty engaging the fastest growing portion of the … Continue reading

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7 women who are shaping the future of MR

Editor’s note: Sinead Hasson is managing director of market research and insight consultancy Hasson Associates, London. Throughout Women’s History Month, I read many brilliant and passionate pieces about women who have had an amazingly positive impact on the lives and … Continue reading

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Why Six Sigma may stifle innovation

Editor’s note: Edward D. Hess is a professor of business administration, author of Lear or Die: Using science to build a leading-edge learning organization and Batten executive-in-residence at the University of Virginia’s Darden School of Business.   Dell. 3M. Motorola. General … Continue reading

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5 ways to override the lazy brain and save your company

Editor’s note: Edward D. Hess is a professor of business administration, author of Lear or Die: Using science to build a leading-edge learning organization and Batten executive-in-residence at the University of Virginia’s Darden School of Business. Humans are lazy thinkers. … Continue reading

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Conference networking 101

Editor’s note: Russell Trahan is president of public relations agency PR/PR, Fla. Industry-specific conferences and conventions are a hallmark in business networking. As an attendee or a sponsored vendor, you will be inundated with a who’s who in your field … Continue reading

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Research says: Research is a career worth pursuing!

At Quirk’s, we’ve heard enough from our readers to know that, despite all the exciting changes happening in the industry (e.g., mobile research, storytelling, neuromarketing, big data, etc.), it isn’t always sunshine and roses. It’s a lot of hard work … Continue reading

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